{"id":1860,"date":"2026-02-17T10:53:51","date_gmt":"2026-02-17T10:53:51","guid":{"rendered":"https:\/\/www.idenxt.com\/sv\/?page_id=1860"},"modified":"2026-03-23T16:46:57","modified_gmt":"2026-03-23T16:46:57","slug":"podcasts","status":"publish","type":"page","link":"https:\/\/www.idenxt.com\/sv\/podcasts\/","title":{"rendered":"Podcasts"},"content":{"rendered":"

[vc_row el_class=”banner row-container” css=”.vc_custom_1732790568491{background-image: url(https:\/\/www.idenxt.com\/wp-content\/uploads\/2024\/11\/webinars-banner.jpg?id=1591) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column css_animation=”bottom-to-top” width=”1\/2″ el_class=”right-pic”][vc_single_image image=”1592″ img_size=”full” alignment=”right” el_class=”m-visible”][\/vc_column][vc_column css_animation=”right-to-left” width=”1\/2″ el_class=”text”][vc_column_text]<\/p>\n

Microsoft Partner Secrets<\/h1>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_section el_class=”main-content”][vc_row el_class=”h-top-blocks row-container”][vc_column css_animation=”fadeInUp”][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1878″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/how-to-become-strategic-to-microsoft-ziro\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

How to become strategic to Microsoft \u2013 ZIRO<\/h2>\n

Steven Karachinsky, the CEO and Co-Founder of Ziro, shares insights on how to align deeply with the Microsoft ecosystem and the secrets to becoming a strategic extension rather than just another vendor.<\/p>\n

Microsoft Partner Secrets is produced by Idenxt, a service that enables Microsoft Partners to offer Managed Azure Services to their customers with zero operational burden. To learn more, go to Idenxt.com.[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3D_V8YUrAAtvc|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1862″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/how-to-grow-a-10m-msp-from-the-basement-proda-technology\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

How to Grow a $10M MSP from the Basement – Proda Technology<\/h2>\n

Marissa Maldonado, the CEO of Proda Technology, shares an inspiring story of growth and the secrets behind the company’s success as a Microsoft Partner.<\/p>\n

Microsoft Partner Secrets is produced by Idenxt, a service that enables Microsoft Partners to offer Managed Azure Services to their customers with zero operational burden. To learn more, go to Idenxt.com.[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DZrQ_05Zak38|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1863″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/how-to-maximize-sales-in-the-microsoft-marketplace-ntegral\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

How to maximize sales in the Microsoft Marketplace \u2013 Ntegral<\/h2>\n

Dexter Hardy, the President & CTO of Ntegral, shares the secrets behind Ntegral’s successful expansion to 150 countries, leveraging the Microsoft Marketplace.<\/p>\n

Microsoft Partner Secrets is produced by Idenxt, a service that enables Microsoft Partners to offer Managed Azure Services to their customers with zero operational burden. To learn more, go to Idenxt.com.[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DDAI8voF-8Gg|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1864″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/the-microsoft-partner-of-the-year-awards-2025-the-inside-track-for-success\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

The Microsoft Partner of the Year Awards 2025 – the inside track\u00a0for\u00a0success!<\/h2>\n

Submission for the Microsoft Partner of the Year Awards 2025 opens on June 18. Hear expert storyteller Iva Vlasimsky from Narativa Communications talk about her experience writing submissions for the past 10 years, what’s new this year, and how to be successful and win! Hosted by Per Werngren\u00a0of\u00a0Idenxt.[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DkmukZkVaRZU|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1872″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/whats-new-in-microsoft-csp-for-partners-fy26\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

What’s new in Microsoft CSP for partners FY26<\/h2>\n

Recently, Microsoft made some big announcements for CSP changes in FY26. Listen to a conversation between Yousaf Ali, Microsoft Partnership Consultant, and Per Werngren, CEO of Idenxt. In the conversation you’ll learn what is important in order to be successful with CSP and also how to partner with Microsoft.[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3D9hsnM4yZUhU|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1866″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/idenxt-leadership-series-leahanne-hobson-christian-hess-from-alinea-partners-re-copilot-biz-dev\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

Idenxt Leadership Series – Leahanne Hobson & Christian Hess from Alinea Partners, re Copilot biz dev<\/h2>\n

A candid discussion with Leahanne Hobson & Christian Hess from Alinea Partners about business opportunities for Microsoft partners with Copilot and how to make it a success. Hosted by Per Werngren from Idenxt.[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3D90stM-tER2E|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1865″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/idenxt-leadership-series-mat-batterbee-giving-advice-to-microsoft-partners\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

Idenxt Leadership Series – Mat Batterbee giving advice to Microsoft partners<\/h2>\n

A conversation with Mat Batterbee, CEO of Apex Channel Consultants. Mat has a background as a both a partner, distributor and Microsoft FTE. He’s giving geat advice for Microsoft partners for how to navigate and be successful. Hosted by Idenxt’s CEO Per Werngren.[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DRhjub8s0yuQ|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1871″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/what-mission-critical-actually-means-and-the-impact-it-might-have-on-your-companys-business\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

What Mission-Critical actually means and the impact it might have on your company’s business.<\/h2>\n

Paul Russell and Per Werngren speaks about what Mission-Critical actually means and the impact it might have on your company’s business. Most companies got Mission-Critical Applications that are really crucial for the business – and sometimes they’re unidentified and not properly taken care of.[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DkeRl1fT1A1Q|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1867″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/what-should-the-partner-community-be-thinking-about-when-considering-the-pain-points-for-business-leaders\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

What should the partner community be thinking about when considering the pain points for business leaders<\/h2>\n

Listen to a discussion between our panel, about how partners can become strategic in the eyes of the customer. Focus is how to maintain and accelerate relevance now that everyone is talking about AI<\/p>\n

Speakers on our AI panel today:
\n<\/b>Doug Field \u2013 OBE, CEO, East of England Co-operative Society Ltd
\nPaul Russell \u2013 Disruptive Thinking Coach, Evenifitwasfree
\nPer Werngren \u2013 CEO, Idenxt[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fyoutu.be%2Fdta986bHIZA%3Fsi%3D5lzA5OZBIlqiZlgE|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1868″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/software-development-driven-by-ai\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

Software Development Driven by AI<\/h2>\n

Software development has evolved with the advent of AI. Our panel discussed how to leverage AI effectively, identifying its best applications and potential pitfalls. Discover where AI integration makes sense and uncover the areas with the highest potential for success.<\/p>\n

Speakers on our AI panel today:<\/b>
\nDr. Petri I. Salonen \u2013 Founder & CEO, TELLUS International
\nScott Whitright \u2013 Independent Marketing Consultant
\nPer Werngren \u2013 CEO, Idenxt
\nHammad Mujtaba \u2013 Founder , Jumppl[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fidenxt-my.sharepoint.com%2F%3Av%3A%2Fp%2Fper_werngren%2FEcUIXXB9ZXZAsJT6-heJydoB4X-HDyuutZot53zV-1Ek9g|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1869″ img_size=”full” css_animation=”none”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

Value of AI and the role of AI in your business<\/h2>\n

This exclusive webinar explores the invaluable impact of Artificial Intelligence (AI) and its pivotal role in shaping the future of your business. Delve into the depths of AI\u2019s transformative potential with our esteemed panel of experts:<\/p>\n

Dr. Petri I. Salonen \u2013 Founder & CEO, TELLUS International
\nScott Whitright \u2013 Independent Marketing Consultant
\nPer Werngren \u2013 CEO, Idenxt[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fidenxt-my.sharepoint.com%2F%3Av%3A%2Fp%2Fper_werngren%2FEShMp3snIhNOsqP7hv3D1FYBtpoMg7OetI2xrhLv9Ijh4g%3Fe%3DRGHiew|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1870″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/are-you-making-the-most-out-of-ai-tools-chatgpt-as-a-microsoft-partner\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”]<\/p>\n

Leadership Series: Turning Microsoft Inspire Guidance into Action<\/h2>\n

This recently concluded Webinar provides actionable insights and tips to Microsoft Partners on how to monetize on current opportunities, and successfully plan for profit and growth.<\/p>\n

The Executive Panel was moderated by Scott Whitright, in conversation with Elena Baeva (IAMCP EMEA President), Eddie Bader (IAMCP Int\u2019l & US President), Christine Bongard (WIT Network President) and Per Werngren (former IAMCP Int\u2019l President & Idenxt CEO).[\/vc_column_text][vc_btn title=”Watch Now” css_animation=”none” el_class=”green-btn” link=”url:https%3A%2F%2Fidenxt-my.sharepoint.com%2F%3Av%3A%2Fp%2Fper_werngren%2FEWY1Y0wMPKpCmkB_vz3J9r0Bc8STOuBSpGHWcvPml9XUyA%3Fe%3DTHPyIL|title:Learn%20More||”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][\/vc_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row el_class=”banner row-container” css=”.vc_custom_1732790568491{background-image: url(https:\/\/www.idenxt.com\/wp-content\/uploads\/2024\/11\/webinars-banner.jpg?id=1591) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column css_animation=”bottom-to-top” width=”1\/2″ el_class=”right-pic”][vc_single_image image=”1592″ img_size=”full” alignment=”right” el_class=”m-visible”][\/vc_column][vc_column css_animation=”right-to-left” width=”1\/2″ el_class=”text”][vc_column_text] Microsoft Partner Secrets [\/vc_column_text][\/vc_column][\/vc_row][vc_section el_class=”main-content”][vc_row el_class=”h-top-blocks row-container”][vc_column css_animation=”fadeInUp”][vc_row_inner el_class=”block-row”][vc_column_inner el_class=”pic” width=”5\/12″][vc_single_image image=”1878″ img_size=”full” onclick=”custom_link” css_animation=”none” link=”https:\/\/www.idenxt.com\/podcasts\/how-to-become-strategic-to-microsoft-ziro\/”][\/vc_column_inner][vc_column_inner el_class=”text” width=”7\/12″][vc_column_text css_animation=”none”] How to become strategic to Microsoft \u2013 ZIRO Steven Karachinsky, the CEO and Co-Founder …<\/p>\n

Podcasts<\/span> Read More »<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"plain-container","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"yoast_head":"\nPodcast (Microsoft Partner Secrets)<\/title>\n<meta name=\"description\" content=\"Master the Microsoft Partner Network. 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